Core Features of Better Campaign
Explore the essential tools and capabilities in Better Campaign for designing websites, developing branding, and running online campaigns tailored for travel.
Overview
Better Campaign provides a comprehensive suite of tools designed specifically for travel brands. You can create stunning websites, manage branding assets, launch targeted marketing campaigns, and craft compelling stories that resonate with wanderlust-driven audiences. These features streamline your workflow from initial spark to global reach.
Better Campaign integrates seamlessly with popular tools like Google Analytics and Mailchimp, making it easy to track performance and nurture leads.
Key Features
Discover the core capabilities at a glance.
Website Design
Build responsive sites optimized for conversions with drag-and-drop editors and A/B testing.
Branding Toolkit
Centralize logos, colors, and assets with version control and collaboration features.
Campaign Launcher
Design email, social, and ad campaigns with travel-specific templates and automation.
Website Design and Optimization
Jump to Website Design section for details.
Create high-converting websites tailored for travel bookings and inquiries.
Use the visual builder to assemble pages without coding.
<div class="hero-section">
<h1>Discover Epic Journeys</h1>
<button>Book Now</button>
</div>
Implement heatmaps and popups to boost bookings by up to >30%.
Branding Creation and Management
Maintain a consistent brand identity across all channels.
Asset Library
Store and organize logos, fonts, and images in a searchable library.
| Asset Type | Features | Best For |
|---|---|---|
| Logos | Vector/SVG support, variants | Headers, favicons |
| Colors | HEX/RGB palettes, themes | {brandColor: "#EB7A58"} |
| Fonts | Google Fonts integration | Typography consistency |
{
"brand": {
"primaryColor": "#EB7A58",
"logo": "logo.svg",
"fonts": ["Inter", "Playfair Display"]
}
}
$primary: #EB7A58;
$secondary: #F4A261;
body {
font-family: 'Inter', sans-serif;
}
Online Marketing and Campaigns
Launch campaigns that inspire action.
Plan
Define goals and audience segments for your travel promotion.
Design
Select from >50 travel templates.
Launch
Schedule across email, social, and ads.
Analyze
Review open rates and conversions.
Use Cases for Travel Storytelling
Tailor features to your brand's narrative.
Use conversion tools to turn browsers into bookers. Integrate with booking APIs for seamless reservations.
Start with the Branding Toolkit to establish your visual identity, then explore Website Design for your first project. Check the Quickstart for hands-on guidance.
Last updated 1 day ago